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Track: Sales and Marketing

Tue 01

10:00h

Talk

Upgrading of Dilve and the ISBN

01-10-2024 10:00 01-10-2024 11:00 Europe/Madrid Upgrading of Dilve and the ISBN Important development work began in September this year to completely upgrade all the software of our Dilve system. The development is expected to be completed and opened up to Dilve users in autumn 2026. Meanwhile, in September the FGEE became the ISNI Registration Agency for Spanish publishers. Until then, authors could only be registered in the ISNI through the National Library or Cedro. CC1, Sala 1.5

10:00h - 11:00h CC1, Sala 1.5

10:00h

Call exclusive to exhibitors and with previous registration | Talk

Meetings with publishers and literary agents (I)

01-10-2024 10:00 01-10-2024 14:00 Europe/Madrid Meetings with publishers and literary agents (I) CC1, Sala 1.4

10:00h - 14:00h CC1, Sala 1.4

10:00h

Panel discussion

Social media, how the way in which we obtain information on books has changed in 20 years

01-10-2024 10:00 01-10-2024 11:00 Europe/Madrid Social media, how the way in which we obtain information on books has changed in 20 years Facebook saw the light of day for the first time in 2004. Although there had been other networks in the previous decade, this one impacted the world differently and was the first to be used in the publishing industry, by publishers, authors and booksellers, as a means to reach readers directly. Today, 20 years later, sites such as X, Instagram and Tik Tok are used as essential places to inform people about books, how have they evolved and what consequences has this had in these 20 years? CC1, Sala 1.3

10:00h - 11:00h CC1, Sala 1.3

11:00h

Presentation

Barcelona, guest city of honour at FIL Guadalajara 2025

01-10-2024 11:00 01-10-2024 11:45 Europe/Madrid Barcelona, guest city of honour at FIL Guadalajara 2025 CC1, Sala 1.3

11:00h - 11:45h CC1, Sala 1.3

12:00h

Panel discussion

What role do libraries play in the book sector?

01-10-2024 12:00 01-10-2024 13:00 Europe/Madrid What role do libraries play in the book sector? What role do public libraries play in the book chain? How should they converse with authors, publishers and bookshops? What is its space at a commercial event such as the Madrid Book Fair? Public libraries are often largely forgotten in the book ecosystem. Authors and publishers think first of bookshops to organise their book presentations, talks and workshops. However, bookshops and libraries are not adversaries; nothing could be further from the truth. The two spaces must converse and cooperate to present themselves as heterogeneous but complementary alternatives for the dissemination of literature and encounters with it. Libraries need to recover their presence in the book chain and not restrict themselves to being the final repositories for copies. They must be active and attractive agents for authors and readers. CC1, Sala 1.3

12:00h - 13:00h CC1, Sala 1.3

12:00h

Panel discussion

Situación del libro en América Latina

01-10-2024 12:00 01-10-2024 13:00 Europe/Madrid Situación del libro en América Latina CC1, Sala 1.2

12:00h - 13:00h CC1, Sala 1.2

13:00h

Commercial Presentation | Presentation

Talking Books: Master audiobook production with cloned voices and optimise your resources

01-10-2024 13:00 01-10-2024 14:00 Europe/Madrid Talking Books: Master audiobook production with cloned voices and optimise your resources Discover how Talking Books revolutionizes audiobook management and production, reducing costs and offering full control of the process. Take your literary projects to the next level with this innovative tool! Talking Books is a SaaS service created by Urano World through its technology division: Digital Booster CC1, Sala 1.1

13:00h - 14:00h CC1, Sala 1.1

13:30h

Panel discussion

New challenges for independent publishers in/with Latin America

01-10-2024 13:30 01-10-2024 14:30 Europe/Madrid New challenges for independent publishers in/with Latin America A dialogue about the challenges and opportunities that Latin America offers to the world of independent publishers in the face of the current literary scene. CC1, Sala 1.1

13:30h - 14:30h CC1, Sala 1.1

16:05h

Ukraine day | Panel discussion

¿Puede la literatura cambiar las cosas?

01-10-2024 16:05 01-10-2024 17:00 Europe/Madrid ¿Puede la literatura cambiar las cosas? CC1, Sala 1.2

16:05h - 17:00h CC1, Sala 1.2

17:00h

Ukraine day | Presentation

Presentación de libro-guía bilingüe ucraniano-español ‘Paseando por Valencia: encrucijadas histórico-culturales’

01-10-2024 17:00 01-10-2024 17:30 Europe/Madrid Presentación de libro-guía bilingüe ucraniano-español ‘Paseando por Valencia: encrucijadas histórico-culturales’ CC1, Sala 1.2

17:00h - 17:30h CC1, Sala 1.2

17:30h

Ukraine day | Panel discussion

Aproximación intercultural por medio de los libros

01-10-2024 17:30 01-10-2024 18:30 Europe/Madrid Aproximación intercultural por medio de los libros CC1, Sala 1.2

17:30h - 18:30h CC1, Sala 1.2

8:30h

Call exclusive to exhibitors and with previous registration | Talk

Meeting with the participants in the Mission of the American Library Association

01-10-2024 8:30 01-10-2024 10:00 Europe/Madrid Meeting with the participants in the Mission of the American Library Association CC1, Sala 1.5

8:30h - 10:00h CC1, Sala 1.5

Wed 02

10:00h

Call exclusive to exhibitors and with previous registration | Talk

Meetings with publishers and literary agents (II)

02-10-2024 10:00 02-10-2024 14:00 Europe/Madrid Meetings with publishers and literary agents (II) CC1, Sala 1.4

10:00h - 14:00h CC1, Sala 1.4

10:00h

Panel discussion

How to achieve editorial success

02-10-2024 10:00 02-10-2024 11:00 Europe/Madrid How to achieve editorial success The aim is to project ideas with regard to how to achieve editorial success based on essays, literary creation and mixed proposals such as comics and study the role played by social networks, the media, publishers and bookshops. CC1, Sala 1.3

10:00h - 11:00h CC1, Sala 1.3

10:45h

Panel discussion

The public libraries’ system for purchasing books

02-10-2024 10:45 02-10-2024 12:15 Europe/Madrid The public libraries’ system for purchasing books Libraries should be an essential book marketing channel in themselves and increase their budget. Within this context, greater transparency in the public purchasing system will be key to the development of the book ecosystem. CC1, Sala 1.1

10:45h - 12:15h CC1, Sala 1.1

12:00h

Commercial Presentation | Presentation

Marketing para librerías: transformando desafíos en oportunidades

02-10-2024 12:00 02-10-2024 12:20 Europe/Madrid Marketing para librerías: transformando desafíos en oportunidades CC1, Sala 1.2

12:00h - 12:20h CC1, Sala 1.2

12:15h

Presentation

Map of Colombian literature in Spain

02-10-2024 12:15 02-10-2024 13:00 Europe/Madrid Map of Colombian literature in Spain The Map of Colombian Literature in Spain lists the publishing houses based in Spain that currently publish works by Colombian authors. By means of a panoramic approach to the types of publishers, the genres of the works and the profiles of the authors, the presentation of the map highlights the importance of the Spanish publishing industry for the internationalisation of Colombian literature and its positioning in the Spanish publishing market. CC1, Sala 1.3

12:15h - 13:00h CC1, Sala 1.3

13:15h

Panel discussion

Literature in Chinese to translate

02-10-2024 13:15 02-10-2024 14:45 Europe/Madrid Literature in Chinese to translate Chinese literature has undergone an enormous transformation and boom in recent years, ranging from well-established authors such as Nobel Prize winner Mo Yan to unusual phenomena such as the emergence of Chinese science fiction and manhua graphic novels. The works that have reached us in Spain have diversified and the authors that are published are becoming younger and younger. In this panel discussion we’ll see what’s been translated into Spanish so far and, above all, what remains to be translated and what current-day Chinese literature has to offer readers and publishers. Resources will also be presented for any Spanish-language publishers wishing to explore the Chinese literary world. CC1, Sala 1.5

13:15h - 14:45h CC1, Sala 1.5

16:00h

Panel discussion

Literatura griega contemporánea en España: ediciones y recepción

02-10-2024 16:00 02-10-2024 17:00 Europe/Madrid Literatura griega contemporánea en España: ediciones y recepción CC1, Sala 1.1

16:00h - 17:00h CC1, Sala 1.1

17:00h

Presentation

Antología I del Premio Estatal de Poesía y Antología II del Premio Estatal de Cuento-Novela | Iákovos Kambanelis, 1921-2011. El renovador de la dramaturgia griega contemporánea, volumen especial – Aniversario literario | Nuestro gran circo y Carta a Orest

02-10-2024 17:00 02-10-2024 18:00 Europe/Madrid Antología I del Premio Estatal de Poesía y Antología II del Premio Estatal de Cuento-Novela | Iákovos Kambanelis, 1921-2011. El renovador de la dramaturgia griega contemporánea, volumen especial – Aniversario literario | Nuestro gran circo y Carta a Orest CC1, Sala 1.1

17:00h - 18:00h CC1, Sala 1.1

8:30h

Previous registration | Talk

Meeting with the participants in the Mission of the American Library Association

02-10-2024 8:30 02-10-2024 10:00 Europe/Madrid Meeting with the participants in the Mission of the American Library Association CC1, Sala 1.5

8:30h - 10:00h CC1, Sala 1.5

Thu 03

10:00h

Panel discussion

New trends in French independent publishing for young people and children

03-10-2024 10:00 03-10-2024 11:00 Europe/Madrid New trends in French independent publishing for young people and children The publishing sector is facing new challenges in both France and Spain. The three speakers will discuss these new issues, drawing on the innovative work carried out by their respective publishers. These three independent publishers offer a creative catalogue that takes into account issues related to accessibility (dyslexia, dysorthography) and contemporary social issues. They are also developing new media such as audio books. These small publishers have true potential that deserves to be presented and appreciated on the international stage. CC1, Sala 1.3

10:00h - 11:00h CC1, Sala 1.3

11:00h

Commercial Presentation | Presentation

Cómo distribuir sin stock ni devolución. Las claves para construir tu propio almacén virtual de libros en papel

03-10-2024 11:00 03-10-2024 11:20 Europe/Madrid Cómo distribuir sin stock ni devolución. Las claves para construir tu propio almacén virtual de libros en papel CC1, Sala 1.3

11:00h - 11:20h CC1, Sala 1.3

11:30h

Presentation

Spain, guest of honour at the Bogotá International Book Fair, FILBO, in 2025

03-10-2024 11:30 03-10-2024 12:15 Europe/Madrid Spain, guest of honour at the Bogotá International Book Fair, FILBO, in 2025 In 2025, the Bogotá International Book Fair reaches its 37th edition with Spain as the guest of honour. Consolidated as the most important cultural and publishing event in Colombia and one of the three most important in the Spanish-speaking world, the FILBo draws more than 600 thousand people in 16 days around books for all audiences. One of its main attractions are the Professional Conferences: Business (with the International Business Show, the Fellowship Programme and the Librarians' Mission) and the fourteen-plus specialised events for all the players in the chain that have positioned the fair as the epicentre of publishing business in the first half of the year. CC1, Sala 1.2

11:30h - 12:15h CC1, Sala 1.2

11:30h

9th Seminar on book marketing | On-demand Printing + Distribution: Increased sales and cost savings for publishers, distributors and bookshops | Presentation

White Paper on On-demand Printing + Distribution drawn up by the UDNE Working Group

03-10-2024 11:30 03-10-2024 12:15 Europe/Madrid White Paper on On-demand Printing + Distribution drawn up by the UDNE Working Group The White Paper on On-Demand Printing and Distribution, a study conducted by the specific group created at the UDNE, will be presented, after which a Panel Discussion will be held with the participation of several leading professionals in the sector. It will analyse the latest developments regarding the application of these technologies to the book industry, the economic and environmental cost savings they can bring and the new business opportunities for publishers, distributors and bookshops. CC1, Sala 1.3

11:30h - 12:15h CC1, Sala 1.3

11:30h

Call exclusive to exhibitors and with previous registration | Talk

Meeting with French publishers

03-10-2024 11:30 03-10-2024 14:00 Europe/Madrid Meeting with French publishers CC1, Sala 1.4

11:30h - 14:00h CC1, Sala 1.4

12:15h

9th Seminar on book marketing | On-demand Printing + Distribution: Increased sales and cost savings for publishers, distributors and bookshops | Panel discussion

Latest developments regarding on-demand printing and distribution models

03-10-2024 12:15 03-10-2024 13:00 Europe/Madrid Latest developments regarding on-demand printing and distribution models The White Paper on On-Demand Printing and Distribution, a study conducted by the specific group created at the UDNE, will be presented, after which a Panel Discussion will be held with the participation of several leading professionals in the sector. It will analyse the latest developments regarding the application of these technologies to the book industry, the economic and environmental cost savings they can bring and the new business opportunities for publishers, distributors and bookshops. CC1, Sala 1.3

12:15h - 13:00h CC1, Sala 1.3

13:00h

Press conference

Presentación

03-10-2024 13:00 03-10-2024 13:15 Europe/Madrid Presentación CC1, Sala 1.3

13:00h - 13:15h CC1, Sala 1.3

13:00h

Commercial Presentation | Presentation

Revolutionise your workflow with AutoEdit: automatic translation and desktop publishing

03-10-2024 13:00 03-10-2024 13:20 Europe/Madrid Revolutionise your workflow with AutoEdit: automatic translation and desktop publishing Discover how to automate the process of translating and desktop publishing your projects and optimise your workflow by reducing costs and increasing efficiency. Maximise your productivity with cutting-edge technology! AutoEdit is a SaaS service created by Urano World through its technology division: Digital Booster. CC1, Sala 1.5

13:00h - 13:20h CC1, Sala 1.5

13:15h

Reading

Veinte poemas de amor y una canción desesperada, de Pablo Neruda

03-10-2024 13:15 03-10-2024 14:00 Europe/Madrid Veinte poemas de amor y una canción desesperada, de Pablo Neruda CC1, Sala 1.3

13:15h - 14:00h CC1, Sala 1.3

Track: Sales and Marketing

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